Leading global contractor UCC URBACON Holding has demonstrated its unparalleled expertise in fast-track projects during the 10th Arab-China Business Conference held in Riyadh on 11 June.
The Group CEO of UCC URBACON Holding, Mohamad Sabri participated as a distinguished panellist, alongside industry leaders, in a discussion on MENA Construction project cooperation. The panel explored key insights into successful project delivery and highlighted UCC URBACON’s three main strategic competitive advantages.
During the panel discussion, Sabri emphasised how UCC URBACON has amassed significant experience in fast-track projects and the success that the company has achieved due to its significant contributions to the FIFA 2022 projects. He attributed this success to three essential pillars that have shaped UCC URBACON’s achievements.
The first strategic advantage lies in UCC URBACON’s dedicated manpower independent division, which operates like a well-coordinated army chain of command for each project. This approach ensures optimal resource allocation and efficient project management, ultimately resulting in timely completion. The creation of this division maintained the smooth transfer of the workforce from one project to another yet develop the skills of its workforce by regular training in top of that enhance the safety awareness to its workforce towards maintaining its zero incident policy.
The second advantage stems from UCC URBACON’s vertical integration. The company boasts a comprehensive range of specialised subcontracting disciplines, including MEP, marine work, infrastructure, landscape, industrial kitchens, joinery, steel fabrication, water technologies, ELV, and various other subcontractors. By having all these disciplines directly or through sister companies, UCC URBACON maintains total control over the value chain, yet enabled smooth progress in the projects and maintain the quality of the works. This independence from third parties guarantees on-time delivery without compromising quality.
UCC URBACON’s third key competitive strategy is a robust commitment to digitisation. The company has made significant investments in integrating advanced technology and digitisation into its operations. Successful implementation of digital processes across all its activities has been achieved using leading technologies such as SAP, Microsoft, Google Cloud, BIM Modeling, and Primavera for scheduling. Coupled with a Project Management system and live dashboards, this comprehensive digital framework expedites decision-making, optimises processes, and saves costs and time, ultimately boosting project efficiency. Currently, UCC URBACON is venturing into modular construction, a revolutionary approach in the industry.
UCC URBACON continues to expand its presence globally, and with boots on the ground in Saudi Arabia and a team of experienced executives and engineers, the company has already begun delivering on its promises with several awarded projects.
The panel discussion was hosted by esteemed industry leaders, besides Mohamad Sabri, Eng Zakaria Abdul Gader, Chairman of Saudi Contracting Authority Saudi Arabia; Abdul Aziz Al Furaidi, Senior Vice President of Al Bawani; Fahad Alhashem, Managing Director of Real Estate and Construction Ministry of Investment, Saudi Arabia; Hassan Allam, CEO of Hassan Allam Holding, Egypt; Shawn Shi, Senior Vice President of China Civil Engineering Construction Corporation, China; and Chi Ma, CEO of China Energy International Group, China. The session was expertly moderated by Ben Simpfendorfer, Pacific Lead at Oliver Wyman.
UCC URBACON Holding’s participation in the 10th Arab-China Business Conference solidifies its commitment to fostering collaboration, sharing industry insights, and driving innovation in the MENA construction sector. The company’s proven track record and strategic advantages position it as a key player in delivering successful fast-track projects worldwide.
