Saudi Arabia’s Dur Hospitality Company has signed Al Murshid Contracting Group for the expansion and development of the Rixos Jeddah Resort, which is billed as a premium, 174-room property in the city of Jeddah in Saudi Arabia.
The agreement aligns with Dur’s strategy to provide modern, luxurious, and distinctive hospitality services that leverage the company’s leading position in the Saudi hospitality sector and at the same time accommodate the rapid growth in the tourism and hospitality industries.
Dur Hospitality’s investment in line with strategic shifts within the kingdom
The $48.5mn (SAR 182mn) investment involves the expansion and development of Rixos Jeddah Resort, expected to be carried out over a duration of 18 months. The project will restyle and enhance all the facilities, including 174 rooms and 73 furnished residential villas, two restaurants, a spa for men and women, ballrooms, meeting rooms, a beauty centre, a fitness centre, a water park for children, and several swimming pools. The resort will also feature vast green landscapes, sandy beaches with breathtaking views, a marina, and a plaza overlooking the Red Sea.
Commenting on the milestone, Sultan Bader Al-Otaibi, CEO of Dur Hospitality said: “Rixos Resort is intended to meet the demands of the most discerning customers who seek bespoke hospitality experiences in a world of luxury, sophistication, and comfort in Jeddah, the Bride of the Red Sea.”
He also added that the upscale resort’s transformation will embrace the overarching strategic shifts in the Kingdom’s hospitality sector aspiring to support a sustainable and inclusive tourism sector, thereby contributing to improving the quality of life as outlined in Saudi Vision 2030.
First Rixos property in the kingdom
It is worth noting that Dur Hospitality and Accor recently signed the agreement to develop and manage the first Rixos property in the Kingdom of Saudi Arabia.
In addition to being the first Rixos resort in the Kingdom, Rixos Jeddah Resort is the first luxurious integrated resort of its kind in Jeddah, specially designed to keep up with the increased demand of a growing number of guests looking to experience true luxury and enjoy high-end hospitality services, as well as a range of exceptional and memorable leisure activities, the company had said in a statement in December 2021.
Comenting on the partnership, Dur Hospitality’s chairman of the Board Abdullah bin Mohammed Al-Issa stated: “The partnership agreement with Accor aligns with our strategy to enhance our capabilities and cement our leading position in the Kingdom’s hospitality sector by offering our guests the best services and experiences available in the hospitality industry locally and internationally.”
“This partnership simultaneously contributes to developing the sector’s role in achieving the objectives of Saudi Vision 2030 which inspires us to keep pace with the guests’ expectations and provide them with the latest premium hospitality products and services,” he added.